Graduate - Marketing

The 18-month graduate programme is designed to build the core skills you need for a successful career in corporate banking marketing. You’ll be challenged, supported and given opportunities to broaden your capabilities while working alongside colleagues with deep expertise. You’ll also have a dedicated mentor and buddy to support you throughout the programme.

You’ll work within the HSBC Innovation Banking Chief Commercial Office, partnering with experts in the Marketing team. The London-based Marketing team brings together Events & Partnerships, Brand, Growth Marketing—including content and product marketing—and Digital Acquisition. Together, these teams build brand awareness and consideration, create meaningful experiences for clients and prospects, and deliver targeted activity that drives engagement, acquisition and growth.

The Marketing Graduate pathway provides a significant amount of hands-on activity with the client base, engaging businesses across different sectors and life stages. Working in a fast-paced environment, you’ll collaborate with experienced colleagues to help shape and execute marketing initiatives for teams across the business. This will include drafting and updating content, developing and enhancing marketing materials such as sales collateral, and supporting campaigns from planning through to delivery. You’ll also get involved in organising and executing client events, including planning, preparing materials, managing invitations and tracking ROI and wider commercial outcomes. Alongside this, you’ll liaise with colleagues and external agencies, monitor campaign performance and help ensure activity follows brand guidelines and the required approval processes.

As part of this hands-on role, you’ll also support the day-to-day coordination and administration that helps marketing activity run smoothly.

Training Topics

• The innovation ecosystem and venture capital funding cycles
• Market research and audience insights
• Integrated campaign planning and delivery
• Content creation and brand application
• Marketing performance tracking
• Event planning and partnership activation

Skills and Requirements

• A genuine interest in the innovation economy.
• Enjoy solving problems, welcome a challenge and are willing to explore new approaches. Take initiative to find answers.
• Motivated, organised and able to manage competing priorities with a sense of urgency, including delivering effectively within tight deadlines. Take ownership and follow through on commitments.
• Curious, eager to learn and quick to apply new knowledge.
• Work well as part of a team and are also comfortable working independently. Remain calm and dependable under pressure.
• Communicate clearly and confidently, both in writing and verbally, and can explain complex information in an accessible way.
• Have, or expect to obtain, a bachelor’s degree in marketing or equivalent qualification. Previous work experience is welcome but not required.

Programme Details

• Duration: 18 months
• Eligibility: Applicants must have graduated in 2026 or be due to graduate in 2027.
• Start date: Monday 6 September 2027
• Location: London (hybrid)