Data Analyst Apprenticeship - Level 4 - Audience & Brand - London/Salford

Join the BBC as an apprentice to kick-start your career. You will learn on-the-job, developing your knowledge and skills while working towards an apprenticeship qualification.

Why Join This Scheme?

This is a Data Analyst Apprenticeship where you will work on real projects, learn from industry experts, and help shape a data-driven future. You will be taught Python coding from scratch. The scheme is ideal for those who enjoy maths, spotting patterns in data, or working with Excel.

Why Join the Team?

The Audiences team provides insight into audience behaviour, needs, and perceptions to help the BBC make better decisions. You will gain experience across different areas of audience insight and analytics, supporting projects that inform strategic and editorial decision-making.

Typical Activities:

• Supporting the production of regular audience reporting, insight updates, and presentations.
• Assisting with qualitative and quantitative research projects, including questionnaire design, fieldwork preparation, analysis, and reporting.
• Conducting desk research and gathering information from various audience, industry, and market intelligence sources.
• Supporting digital analytics and audience measurement activities to identify trends and patterns in audience behaviour.
• Assisting with project coordination and administration across research, analytics, and strategic insight projects.
• Contributing to the interpretation and communication of audience data and research findings.
• Working with stakeholders to understand business questions and support evidence-based decision-making.
• Learning how audience insight, research, and analytics shape BBC products, content, and services.
• Developing skills in data literacy, storytelling, presentation, and professional communication.

Your Key Responsibilities and Impact

As a Data Analyst apprentice, you will:

• Work with real data to uncover trends, solve problems, and support decision-making.
• Learn how data shapes services, projects, and performance across the organisation.
• Develop skills in collecting, analysing, and presenting data, turning information into clear insights.
• Create reports and visualisations to help colleagues understand and act on data.
• Understand the importance of data privacy, ethics, and responsible data use.

You will study for a Level 4 Data Analyst qualification with Cambridge Spark, involving at least one day a week of study using their virtual delivery platform.

Your Skills and Eligibility

We are interested in your passion for working at the BBC and your enthusiasm for delivering world-class content. We look for potential and transferable strengths rather than specific qualifications. We encourage you to apply if you:

• Enjoy working with data, numbers, and Excel spreadsheets, with an interest in maths and logical thinking.
• Have brilliant organisational skills and are great at problem-solving.
• Can manage multiple deadlines and demands on your time.
• Have a calm and focused approach to changing circumstances.
• Have a keen interest in the BBC and how people consume content.
• Are an enthusiastic self-starter, flexible, and adaptable.

This scheme is aimed at non-graduates.

Eligibility Criteria:

To be eligible, you must:

• Be 18 years old or over by September 2027.
• Have lived in the UK continuously for the last three years.
• Be legally eligible to work full-time in the UK.
• Not currently be enrolled in another apprenticeship programme.
• Not already hold a qualification in the same subject area at the same or a higher level.

To apply, you must also have:

• Maths and English GCSE at Grade 4/C or above (or equivalent).
• Achieved, or be expected to achieve, A Level/Higher Maths by the start of the scheme.

How to Apply

Click ‘Apply Now’ to create a candidate profile and answer a few questions. No CV or cover letter is needed. If you are eligible, you will be guided through the next steps.

You will need to live within a commutable distance of the role's location. Relocation support may be available for those who meet financial eligibility criteria.

This is a fixed-term apprenticeship for the duration of the scheme. Upon completion, you will be supported with career development, employability training, and networking opportunities to help you take your next step.